By Lord Ashcroft
This article first appeared in the Mail on Sunday.
Looking at my latest polling it is easy to see why many believe Boris Johnson’s Downing Street days are numbered.
My new 8,000-sample survey shows the opposition ahead not just on traditional Labour issues like the NHS and public services, but on supposedly Tory territory like immigration and crime. Voters say they are more inclined to trust Labour to run the economy.
When it comes to the premiership, Keir Starmer rates higher than Johnson in nearly all areas: communicating effectively, leading a team, formulating effective policies, having the right judgment in a crisis – and doing the job of prime minister overall. Apart from willingness to take tough decisions for the long term – a double-edged sword that can suggest callousness as well as realism – the Conservatives lag Labour on all other qualities we asked about: unity, values, being “on the side of people like me”, having the right priorities and (disastrously for a centre-right party) competence.
The government’s response to rocketing living costs has hardly helped (more…)