
By Lord Ashcroft
Within two years, the UK will have decided whether or not it wishes to remain a member of the European Union. Indeed, two years is the outer limit: the issue could be settled within a matter of months. Yet it is only in the chronological sense that the nation is any closer to making up its mind.
Recent polls suggest the country is closely divided on the referendum question. In this research we have tried to understand the spread of opinion – from Leave to Remain, and the many shades of indecision in between. We have explored what people think is at stake in the referendum, whether and why those things matter, and what could end up shifting opinion in one direction or another. (more…)