Poll of marginal Conservative seats

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By Lord Ashcroft

In August 2011 I conducted a poll of 41 marginal Conservative-held seats to find out whether the static national polls were hiding a more nuanced picture on this crucial battleground. The results constitute mixed news for the Conservative Party – the findings are more encouraging for Tories where the Liberal Democrats are in second place than in constituencies where Labour are the main opponents.

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The Leadership Factor

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By Lord Ashcroft

In The Leadership Factor I have looked in depth at how voters see each of the three party leaders, and the extent to which each leader is an asset or a liability for their party – a draw or a drag.

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